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Renata Certo-Ware
Fashion Anthropologist + The Untouchables Founder

What's in a name?

I started my first blog a few years ago, on a whim and out of boredom. I picked a name that sounded quirky and weird and fun, and stuck with it for five years. But it didn't have a whole lot of meaning to me, as far as names go.

So this time around, I wanted to give my new project a moniker that would speak to who I am, what I do (and what I want to be doing), and how I see.

The Untouchables.

I've been dancing around the periphery of the fashion industry, trying to find an in. Where do I fit? Why won't anyone pay me to do what I want, what I love? 

I came into it with a lot of stipulations, lots of terms and conditions. I want to know everything, at once. I never wanted to start as an intern and slowly, painstakingly claw my way to the top. I didn't want a regular 9-5 gig. I want to create, every single day, and be as expressive as I want. I want to challenge. 

I've had many triumphs, but I've also felt like an outcast, an unhireable, an Untouchable, in the industry. So I'm taking that, annointing myself, and running with it.

Because there's a flip-side to being Untouchable.

It has another meaning, a meaning wherein being Untouchable means beyond reach, not affected. Or, unsurpassable; on another level entirely. 

I like that meaning, too.


Need to know more? Get in touch! Email me at renata (at) untouchableblog (dot) com.